Business Letters / November 30, 2018 / Gina Pennington
My two "writing help" websites receive well over two million visitors per year looking for information and templates to help them with their writing. With that many visitors I get a pretty accurate idea of exactly what people are looking for in the way of letter writing help. In fact a significant number of people arrive at my site based on the search phrase "business letter". Now at first glance the term "business letter" makes sense. But just wait a minute here! What exactly do they mean by "business letter"? Well it turns out that they re not sure. What it boils down to in many cases is that the person doing the search is involved in some kind of "business" (as owner or employee) and they need to write some kind of "letter" related to their business.
When in doubt don t risk embarrassment; phone the organization concerned and ask. Some people borrow an awful technique from email and use a person s whole name in the salutation e.g. "Dear Suzan St Maur." I don t know about you but this irritates the h*ll out of me and I would not recommend it. So when your letter is addressed to "Mr J C Jennings" your salutation is "Dear Mr Jennings." If the information you have is simply "Joanna C Jennings" you can probably take a chance and write a salutation of "Dear Ms Jennings." I don t know many male Joannas but don t count on it... Writing business letters is a skill that a person should have since it involves creating formal correspondences concerning your company product or service.
This is especially true when businesses want to formalize an agreement or an understanding. So far emails are great for all of the preparatory work but a formal business letter is still most often needed to "seal the deal". There are two overall categories of business letters: business-to-business and business-to-customer. BUSINESS-TO-BUSINESS LETTERS Most business-to-business letters are written to confirm things that have already been discussed among officials in meetings on the telephone or via e-mail. Can you imagine the letters that would have to go back and forth to cover all of the questions and possibilities that can be covered in a one-hour meeting a half-hour phone call or a few quick e-mails? The main purpose of a typical business letter is to formalize the details that were arrived at in those discussions and to provide any additional information that was agreed upon.