Business Letters / December 1, 2018 / Loraine Cohen
Welcome Letter: This letter is either written by a company or an organization to welcome the client on board and thank him for preferring the company to meet all the satisfactory needs and desires. Many people in business heaved a sigh of relief when email began to take over most of their day-to-day correspondence. Processing business letters - even today - is fiddly and fussy compared with the blissful simplicity of email. However as you know there are still times when ink on paper is essential. Many of the so-called "professions" (legal accountancy etc) in the UK at least still insist on correspondence being done via printed letters.
When you write to a title the salutation is "Dear Sir " "Dear Madam " or if you want to play it safe "Dear Sir/Madam." When you write to an organization it s "Dear Sirs " Dear "Mesdames " or again if you want to play it safe (but labor the point) "Dear Sirs/Mesdames." Your sign off will be "Yours faithfully" (UK) or "Yours truly" (US and Canada.) Less formal letters This is where you have a name. And this is where you can get into hot water if you re not sure of the gender of the person. Someone called J C Jennings could be a Jack or a Joanna. Someone called Leslie Matthews could also be either (traditionally the female version of the name is spelled "Lesley" and the male "Leslie " but I know at least one lady Leslie.) Equally beware of unisex names like Jody Jo Bobbie Alex Rob Robin Carol (yes really ) Billie Chris Darryl Eddie Sam Jackie Nicky Frances (f) vs Francis (m) Freddie Gabrielle (f) vs Gabriel (m) Georgie Gerry/Jerry Charlie Nat Harry Jessie (f) vs Jesse (m) Stevie Mel Pat Ronnie Sacha Sandy etc. And that s before we get started on names from non English-language cultures. People these days usually don t advertise whether they re "Mr" or "Ms" or whatever.
The tone used in the letter should be soft and positive with minimal self-deprecation. This type of business letter should be written as soon as possible after the event has occurred. Instead of talking about the mistake you should write about how you plan to atone. Ensure that this letter is personalized and flawlessly written with a positive conclusion including the use of phrases such as Yours Sincerely . Letter Of Appreciation The purpose of this business letter type is to show gratitude to an individual or a company. The recipient of this letter has excelled themselves and this letter is used as a means of motivation.