Business Letters / November 13, 2018 / Heidi Wallace.
A business letter aims to make the reader understand your message and get them to do what you need them to do. It can convince someone to do what you want be it buying your product or service create a decision in your favor or agree to do business with you. This is why these letters should be written carefully. Here are some tips on writing effective business letters: Keep It As Short and Concise As Possible Lengthy letters are a no-no unless totally necessary. This can be quite tricky since you have to talk about business stuff but do your best to get rid of unnecessary fillers. After writing your first draft decide which portions you can remove without compromising the message of your letter. Avoid using flowery words that aim to lengthen your letter.
Formal language should be used throughout this type of business letter. Do not keep the reader waiting keep the letter concise with the main purpose written in the first few lines. State the information you need and explain how the authority can be of assistance. Letter Of Complaint This letter is written as a means of expressing one s dismay at the actions of the recipient. An example of a letter of complaint would be a citizen writing to a local or regional authority about pollution in the area. In a complaint letter the problem(s) should be mentioned immediately. All citizens have the right to complain about a situation that is intolerable.
The purpose behind business letters What purpose does a business letter actually serve? Firstly it helps you to communicate with your other business acquaintances. In fact it is like any other means of communication but there is one major difference to it. Business letters serve to document details of vital facts and figures that can be pulled up and analyzed any time afterwards. It is for this very reason that the absolute care diligence and due attention must be given to this exceptionally important writing task. Effective Business Letter Writing Basics Business letters are not deemed to be authentic if they are not written on the letter head of the organization it is being sent from. Irrespective of the occasion for which the letter is being written the language must always be formal. People should ideally be addressed by their titles such as: General Manager Dear Mr. Dear Ms. Director and so on in the event of you not knowing the names of the people. In case you do know their names then you can use them because it adds just that small tinge of familiarity without unduly affecting the essence of the correspondence.
There is an answer though. Use the formality of structure that makes the business letter the bullet-proof form of communication it has come to be. Combine that with the short straight-talking style of writing more common to emails and you have a good compromise. Let s start with the structure - or rather the etiquette which supplies the structure. There are variations between accepted etiquette used in the different English language markets. Here are the main British forms of address. I have also included the US/Canadian equivalents where I know them but I m afraid I m not aware of those used in Australia NZ or SA. Formal letters The addressee will either be a title e.g. "The Chief Executive Officer" or to an organization or company when you don t know to whom your letter should be addressed.
Welcome Letter: This letter is either written by a company or an organization to welcome the client on board and thank him for preferring the company to meet all the satisfactory needs and desires. Many people in business heaved a sigh of relief when email began to take over most of their day-to-day correspondence. Processing business letters - even today - is fiddly and fussy compared with the blissful simplicity of email. However as you know there are still times when ink on paper is essential. Many of the so-called "professions" (legal accountancy etc) in the UK at least still insist on correspondence being done via printed letters.